Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Sutton Coldfield
The town of Sutton Coldfield, in the north east of the Birmingham conurbation, has grown steadily over the centuries from a hamlet and manor house to what it is now, a largely residential town with a population of around 100,000 people. It’s a popular place to live for commuter into Birmingham, with a strong middle class element to it. To the east of the town’s built-up area (though technically part of the town) is Sutton Park, a beautiful area with ponds, lakes, ancient woodlands and wetlands, where many locals spend their free time.
During the industrial revolution Sutton Coldfield became a town well known for industry. Its most notable produce was armaments, mainly gun barrels and blades, but also of spades, knives and other tools. The industry in the area was relatively short-lived, however. The town remained wealthy, however, a fact not lost on the King, who imposed relatively high taxes on the town.
Today, retail and entertainment are important elements of Sutton Coldfield’s economy, and there’s a real upmarket feel to the place and many of its shops. It’s always worth looking for Ecommerce Analyst vacancies in such places, and Sutton Coldfield is no exception. Large amounts of goods are brought into the town to service the large and economically active population, so good managers and executives are always valued.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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