Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in St Albans
St Albans is a historic city separated from the north London conurbation by about 6 miles of countryside. The city has had a presence for thousands of years, but it was the construction if its cathedral in the Middle Ages that brought the town to prominence (although it wasn’t formally completed until the nineteenth century). St Albans is supposed to be named after the first British Christian martyr, who was executed by the Romans.
The modern city is what estate agents would describe as full of character. It takes in architecture of many periods, although much of it is twentieth century detached or semi-detached housing or Victorian terrace. The city is served by two railway lines that carry passengers right into the heart of London (one via Watford Junction), and the town is nestles in a U-shape formed by the M1, M25 and A1(M). This ease of travel and the general pleasantness of the city has made it a highly attractive with commuters, and house prices have been kept high because of the demand.
Although many of the inhabitants pack themselves onto trains and head for London every working day, St Albans, with its economically active population, has quite an advanced infrastructure to maintain, which is why it is not unusual for Ecommerce Analyst positions to become available either in the city itself or in nearby Watford, Luton or Hemel Hempstead.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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