Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Hemel Hempstead
After World War 2, the government set about a programme of building New Towns around the UK to re-house those made homeless by the Blitz. One of the towns built for Londoners was Hemel Hempstead, although a village of the same name had existed there since before medieval times. The town is situated 20 miles (33 km) north west of the centre of London and 10 miles (17 km) south of Luton, with St Albans just to the east.
The town has a shopping centre in the middle, and to the north east there is a large industrial complex called the Hemel Hempstead Industrial Estate. The estate came to worldwide prominence in December 2005 when there was a massive explosion at the Buncefield oil storage terminal. The explosion was supposed to be so loud that it was heard on mainland Europe; the sky glowed and a pall of black smoke covered drifted over London; thousands of properties were damaged. As well as being a depot for forecourt tankers, the depot had pipelines going directly to Heathrow Airport, which had to ration fuel and caused some travel disruption.
The depot was such an important part of the nation’s fuel infrastructure that it was ordered to be rebuilt, and it continues to grow as new parts are brought on stream. The rest of the industrial park continues to rebuild, and the town remains an important element in the UK’s supply system. With such good connections to London by road and rail, and with Luton Airport just up the M1, the town is well placed to continue growing. It’s not unusual for Ecommerce Analyst jobs to come up in Hemel Hempstead, so it’s worth checking with us if you are looking.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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