Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Norfolk
A county in the east of England, Norfolk is bordered by Lincolnshire, Suffolk and Cambridgeshire - the rest of it is surrounded by the North Sea.
There are a number of large communities in the region, which offer plenty of opportunities for those seeking Ecommerce Analyst positions. These include Norwich, the county town, as well as Great Yarmouth, King's Lynn and Thetford.
During its early history, Norfolk was important militarily, as it was vulnerable to invasion. Therefore, many forts were built in the region to defend the coastline.
Norfolk's economy has largely been based in agriculture throughout its past, particularly in sheep farming and wool production. Cereals like wheat and barley, sugar beet and rapeseed are also commonly produced.
A number of large companies are based in Norfolk, or have large facilities here. Aviva is a multinational insurance company that was previously known as Norwich Union. Colman's is also based in Norwich - famous for its spicy English mustard, these days it also produces various sauces and gravies. Bernard Matthews Farms is also situated in the area.
The ports at Great Yarmouth and King's Lynn are both busy locations, particularly for bulk cargo and products like timber and steel. Meanwhile, the New Anglia Local Enterprise Partnership has been established to create an enterprise zone to aid new businesses in the green energy sector.
Popular locations
Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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