Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Fareham
The market town of Fareham lies towards the south of Hampshire, with Gosport to its south, Portsmouth to the south east and Southampton 10 miles (15 km) to the west. The south east of the town touches Fareham Lake, which forms the port of Portsmouth and Gosport, but at this point it is only navigable by small craft, and the marina has plenty of them on show.
As well as having historic links to the maritime centres to its south and west, Fareham carved out a reputation as a master of the clay-based industries, making bricks, tiles and chimney pots with their distinctive red hue. Although they are used all over the country, the most famous building made of Fareham red brick is the Royal Albert Hall in London.
Fareham is seen as a slightly more upmarket place to live than the port towns and cities nearby. It is well connected by road, rail and sea, and has lots of green space and the beautiful Hampshire countryside to the north. It has also become quite a notable centre for light industry and retail, with several retail areas and a technology park in the town. There could well be opportunities for Ecommerce Analyst jobs in Fareham, and certainly in the seafaring locations within a few miles along the coast. This has always been a region of industry, and it looks set to continue with further investment and development.
Popular locations
Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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