Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Guildford
Located 26 miles (46 km) south west of the centre of London , Surrey's county town Guildford is a historic setting in England's South. For a time, between the 10th and the 13th centuries the Royal Mint was located here, and that's not the town's only association with precious things – the “Guild” part of its name relates to gold. Guildford's castle was built during this time, too.
Guildford was one of the first towns to have a canal dug through it, in the mid-1600s, about 100 years before the national boom in canals. Named the Wey Navigation, it linked directly to the River Thames to allow the fast transportation of heavy goods to and from the capital. Although the town has never been the location of heavy industry, it has always been a good place to do business, and that is certainly true today, with several international companies having offices or head offices there. The list includes Philips Electronics, Colgate-Palmolive, Ericsson, Allianz, Electronic Arts and Sanofi. Since EA is not the only major video game producer in town, Guildford has something of a reputation of being an entertainment software capital.
Guildford is a reasonably affluent town and is a firm favourite among London's commuters who still want to live in a thriving town with plenty going on. Its population is around 70,000, and there are places such as the Surrey Research Park with plenty of exciting innovations being developed. Despite the lack of heavy industry, Ecommerce Analyst positions do come up in Guildford, and we're best placed to locate them when they arise.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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