Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Sussex
Sussex, a historic county in the south-east of England, is situated on the Channel coast and shares borders with Surrey, Kent and Hampshire.
It's also home to a number of large settlements - including Chichester, Brighton and Hove, Hastings, Eastbourne, Crawley and Bognor Regis - and offers a range of opportunities for those seeking Ecommerce Analyst jobs.
Historically, the region has been known for agriculture and fishing, while the seaside resort towns were popular destinations for tourists, particularly during the 19th and early 20th centuries.
These days, tourism continues to play an important part in the local economy. Brighton, for example, is a favourite getaway for Londoners seeking a bit of sunshine and sea air on the weekends, while visitors from around the world come to see the Royal Pavilion and the pleasure pier.
Of course, there's much more to the region than leisure activities. For instance, Sussex has a strong hold on the financial industry, with credit card giant American Express having its European headquarters here.
The Thales Group, known for manufacturing electrical systems for the aerospace, security and defence markets also has a facility in Sussex.
Other companies in the area include The Body Shop, Doosan Babcock Energy and WesternGeco. Fischer yachts are built in Sussex and Nature's Way Foods produces pre-packaged salads and fruit. Meanwhile, various airlines have offices in the region, such as British Airways, Virgin Atlantic and Thomson Airways.
Popular locations
Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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