Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Watford
A town located in Hertfordshire, Watford is just 18 miles from London and is a busy area with many opportunities for those seeking Growth Hacker roles.
It also boasts easy access to the capital - via overground trains or the Metropolitan underground line - making it perfect for those who want to work in London, but live away from the hustle and bustle of the big city.
Situated on the River Colne, Watford is thought to have originated during the Saxon period and was mainly an agricultural area until the Industrial Revolution. Thanks to the completion of the Grand Union Canal in 1798 and the London and Birmingham Railway in 1837, the city quickly began to expand.
During this period, manufacturing became an important part of the local economy, particularly paper-making, printing and brewing.
For most of the 20th century, a Rolls-Royce factory was located in Watford, which was responsible for manufacturing jet engines. This site was shut down in the early 1990s and re-born as the world-famous Leavesden Film Studios, which has been used for work on blockbuster franchises like James Bond, Star Wars and Harry Potter.
In line with the rest of the country, the service sector has taken over in Watford during the last 20 years and the city is now home to various multimedia companies. What's more, a number of large companies have the headquarters here - including Mothercare, Hilton and JD Wetherspoons.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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