Graphic Designer
Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Basingstoke
Situated in north-east Hampshire, less than 50 miles from London and just 16 miles from Reading, Basingstoke is a lovely town that has expanded significantly since the end of the 20th century. Today, it offers a variety of possibilities for those seeking Graphic Designer vacancies.
With its beginnings as a Saxon village, Basingstoke was a fairly large settlement at the time of the Domesday Book, with a population of around 200, three water-powered flour mills and a weekly market.
By the 13th century, this population had nearly tripled and the town was granted a charter in 1257 - at the time, its economy mainly relied on the production of wool and cloth.
The railway arrived in Basingstoke in 1839, simplifying transport and trade between the town and London, as well as offering connections the following year to Winchester and Southampton.
Later in the 19th century, Thomas Burberry set up his first shop in Basingstoke, and his brand grew to become a household name - one which continues to be known for its luxury fashion and tartan pattern, although the company is now headquartered in London.
These days, Basingstoke is an economic hub and home to the UK headquarters of a number of large financial, insurance and technology companies - including Motorola, Sony Professional Solutions, Sun Life, The Automobile Association and ST Ericsson. Meanwhile, pharmaceuticals facilities are operated by the likes of Mercona, Valeant, Steris, Shire and Biomerieux.
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Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.
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