Graphic Designer
Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Greater London
Home to more than 7.5 million people and covering around 1,500 sq km, Greater London is an administrative division that was created in 1965.
Comprising the City of London, as well as the 32 London boroughs, it is often described as the region inside the M25, although this isn't exactly accurate. What's more, it offers a wealth of choice for those seeking Graphic Designer opportunities.
The centre of the British government, Greater London is home to various official bodies and it's also the financial hub of the country, with just some of the big companies based here including Lloyds, Barclays and Citibank. Other top companies with headquarters or other facilities here include Reuters, Ford, Warburtons, Tate & Lyle, Nestle and John Lewis.
What's more, transportation and shipping are essential for keeping Greater London running. Heathrow Airport is one of the busiest airports in the world, seeing around 69 million passengers a year, as well as a significant amount of cargo.
Meanwhile, several mainline rail companies travel into London and Transport for London helps millions of passengers get across the capital every day via bus, Tube, DLR and tram. There's also the Port of London Authority, which deals with commercial freight on the River Thames.
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Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.
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