Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in County Durham
Located in the north-east of England, County Durham is bordered by Tyne and Wear, Northumberland, North Yorkshire. Settlements in the county include Darlington, Hartlepool, Shildon and Stockton-on-Tees and it offers a variety of options for those seeking Ecommerce Analyst positions.
In the early 19th century, most of County Durham comprised rural areas and market towns. With the down of the Industrial Revolution, mining and shipbuilding grew in importance for the area, while heavy engineering also grew rapidly - particularly the building of bridges and locomotives.
In fact, the Cleveland Bridge & Engineering company is still based in Darlington today and it has been responsible for construction projects like the Humber Bridge, the Forth Road Bridge and the Auckland Harbour Bridge.
Over the last few years, many of the local towns have gone through significant regeneration. There are now a number of large retail centres and business parks in the region.
Companies with manufacturing facilities in County Durham include KP Snacks, CAV Aerospace, GlaxoSmithKline, Reckitt Benckiser, Cummins and Walkers Crisps.
Several businesses have large depots in the region, including Argos and Aldi and other companies with operations based in the area include Orange, AMEC, the Student Loans Company and Thomas Swan.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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