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Sales Director - Lowestoft

Sales Director

Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.

In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.

This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.

The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.

Sales Director skills required

Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.

They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.

Sales Director Jobs in Lowestoft

On the north-eastern tip of Suffolk, 7 miles (11 km) south of Great Yarmouth and 21 miles (33 km) south east of Norwich, is the port town of Lowestoft. The town has a long history as a fishing and freight port town, and some of the earliest evidence of settlement in the UK has been found here. Unfortunately, the town's location and its harbouring of vessels and materials for the war efforts meant that it was bombed and shelled during both world wars, as was the case with many towns on the east coast.

Lowestoft got its railway link in the 19th century and this helped the town to boom as its trawlers' catches could be taken away to the cities quickly. The railway also stimulated other industry to set up there, as it made imports and exports simple by land and sea. Until the 1990s there were several multinational companies in the town, but they have largely gone now, and tourism plays a vital role – Lowestoft does have very attractive sandy beaches. Another well known industry was Lowestoft porcelain, which was among the finest in the world in its day.

It is not uncommon for Sales Director jobs to become available in Lowestoft and the surrounding area as the docks are still active, even if they are not at the same level as they were fifty years ago. There is still a major Birds Eye factory in the town, and the headquarters of Hoseasons Holidays is located there. Much employment comes from the oil and gas industries, too, and recently Lowestoft has become a key site for the manufacture of renewable energy equipment, from solar panels to offshore wind turbines. There is a population of around 65,000 and several ,moderately populated towns along the coast, which can all add up to a reasonably active logistics and supply chain sector.

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Sales director jobs at Cast UK

Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.

If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.

If you’re a sales director or are ready to use your experience to become one, please register with us here to get ahead of your next career move.

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