Sales Director
Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.
In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.
This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.
The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.
Sales Director skills required
Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.
They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.
Sales Director Jobs in Crewe
There is no doubt about what Crewe is most famous for – it is the railways. Crewe is more than just a place that happened to have a railway junction nearby – it was virtually non-existent as a settlement until the railways came. Indeed, the town itself is named after the railway station it grew up around. Look at Crewe on a map and you’ll see six major lines emerging from it, heading to Shrewsbury/South Wales, Birmingham/London, Stoke-on-Trent, Manchester, Liverpool and Chester/North Wales.
Such a key point in the railway network made it the natural choice to locate railway works, and so it came to be. The town grew up quickly around the works, and as it grew in importance other related industries set up there. Crewe’s most famous single business was Rolls Royce, who located their car manufacturing plant there. Since 2002, however, production at the site is entirely of Bentley cars. Although there are still railway locomotive maintenance plants in the town, they are a shadow of their former selves.
Crewe now has a population of around 70,000 and has diversified greatly from its railway heyday. It is still considered a reasonably good place to set up a logistics operation, mainly due to its rail and road links (the M6 passes just to its east), so Sales Director jobs in Crewe are not uncommon. Companies with a presence in the town include Bombardier, Bentley, BAE Systems, Air Products, Fujitsu and Barclay’s Bank.
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Sales director jobs at Cast UK
Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.
If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.
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