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Sales Director - Staffordshire

Sales Director

Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.

In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.

This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.

The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.

Sales Director skills required

Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.

They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.

Sales Director Jobs in Staffordshire

A county in the West Midlands, Staffordshire shares borders with a number of other counties, including Cheshire, Derbyshire, Warwickshire and Shropshire.

If you're searching for Sales Director opportunities, the region has a range of options that you might want to consider - these can be found in places like Burton upon Trent, Cannock and Newcastle-under-Lyme, as well as the county town Stafford and Stoke-on-Trent, which is also the largest city in the area.

Since the 17th century, the region has been known for its pottery production, and this became a major part of the economy during the Industrial Revolution. In the 19th century, a number of ceramics companies were founded that are still in existence today. These include Wedgwood, Spode, Burleigh, Aynsley and Dudson.

Historically, other major industries were hat making, textiles, brewing, mining, brick making, ironwork and engineering.

These days, the region is home to a number of breweries, including Coors, Carling and Marstons. Meanwhile, other companies based in Staffordshire, or with large facilities, include The Britannia Building Society and JCB, as well as Unilever, which makes Marmite and Bovril. There's also a Pirelli factory that manufactures tyres.

What's more, the Alton Towers theme park draws in visitors from around the country, as well as tourists from further afield.

Sales director jobs at Cast UK

Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.

If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.

If you’re a sales director or are ready to use your experience to become one, please register with us here to get ahead of your next career move.

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