Graphic Designer
Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Liverpool
Home of the Beatles and Cilla Black, Rick Astley and Elvis Costello, Liverpool has definitely delivered when it comes to musical treasures. But the city generates far more than pop hits, so jobseekers looking for Graphic Designer roles in Liverpool are sure to find an array of possibilities.
The Merseyside city has long been an important port town. During the 18th century, its prominence in shipping led the region to become a global hub and an estimated 40 per cent of the world's trade came through Liverpool during the early 1800s, with products including tea, sugar, salt, tobacco and cotton.
Fast forward to today and this North West metropolis has one of the UK's largest economies. Its success is mainly thanks to the vast number of companies based in the service sector. What's more, Liverpool has become a fabulous place to live and work, with its exciting nightlife, loads of shopping, amazing dining spots and two top football teams.
These days, Liverpool remains an important part of the shipping industry, seeing millions of tonnes of cargo from lines like NYK and Maersk. Car manufacturing is another big part of the city's economy, while Lambrini, John West, Littlewoods and Sayers are also based here.
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Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.
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