Graphic Designer
Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.
Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.
So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier
The skills required
Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements
You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.
Graphic Designer Jobs in Hereford
Herefordshire is a county full of small towns, as is proved by the fact that its county town, Hereford, has a population of just 55,000 and is the county’s most populous settlement. It is located right in the middle of the county, which is wedged between Wales to the west and Worcestershire to the east. The town itself is 45 miles (73 km) south west of Birmingham, the same distance south of Shrewsbury and 25 miles (40 km) north west of Cheltenham. The nearest motorway is the M50, which comes to an abrupt stop 10 miles from the city limits.
One of the reasons for Herefordshire’s low population is that the county is largely agricultural; the Hereford is one of the UK’s most famous cattle breeds. Hereford cider is also well known. We all remember Woodpecker Cider, Hereford lightning … Don’t we? Hereford was a market town as well as a centre for religion and governance.
In modern times, Hereford is a hard working town, and still has a reputation for brewing and agricultural products. Bulmers makes Strongbow, Bulmers Cider and the aforementioned Woodpecker, but there are also Spinning Dog brewery, Wye Valley brewery and Weston’s Cider to keep the locals occupied (some of it makes it out of town too). With such a strong and popular market for nationally known products, Hereford could be a good place to seek Graphic Designer work at the moment.
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Graphic design recruitment at Cast UK
Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.
If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.
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