Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Rugby
The Warwickshire town of Rugby has several associations that make it well known, but by far the most notable is the game of rugby, which was supposedly invented when a boy, Webb Ellis, at school picked up the ball in a game of football in 1823 and ran with it (although some sport historians dispute the likelihood of this being true). The school in question was Rugby School, a public school that started off as a charitable place of education for local boys and ended up rather more exclusive.
The town is about as central in England as it’s possible to be. It’s located about 11 miles (18 km) east of Coventry, 18 miles (30 km) south of Leicester and 17 miles (28 km) north west of Northampton. Rugby is extremely well served by road and rail. It is surrounded to its north, east and south by the M6, M1 and M45 respectively, and has rail links to all the major metropolitan regions, a reminder of its importance in the railway golden age, when it was a key junction and engineering works.
Rugby might have a rather genteel image, and is quite a tourist magnet thanks to its beautiful Victorian architecture, but in reality it’s quite an industrialised town. It has log been a centre of engineering; the first jet engine was built there and the turbine tradition lives on today in the shape of a major Alstom plant and the Rolls Royce plc plant just up the road in Ansty. The town is also associated with cement making. Rugby is a good place to look for Ecommerce Analyst work as it has diversified into being a centre of distribution thanks to its transport links, but also because of its industry in the town and nearby.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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