Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Leicester
A city in the East Midlands and the county town of Leicestershire, Leicester was originally founded as a Roman settlement and those living or working in the area can still see some of the pavements and bathhouses that survive from that period.
For hundreds of years, Leicester thrived as a market town. Then in the 19th century, the Industrial Revolution led to a major boost in the city's wealth and population. The construction of an extensive rail and canal network also helped bring business, money and more people to the region.
During this period, Leicester became known for its shoemaking industry, while hosiery and textiles were also manufactured in the area. In addition, it was a hub of engineering and a financial centre.
In fact, Leicester's reliance on engineering has continued through to today, with a variety of companies like Jones & Shipman, Richards Engineering and Trelleborg - known for their machining of tools and equipment, as well as components for marine and industrial applications - all having offices in the city. Fabric and footwear are also still important parts of the local economy.
A number of large companies call this city home, meaning there's a wealth of opportunity for those seeking Ecommerce Analyst jobs in Leicester. Big names like Next, Goldsmiths, British Gas Business, Walmart and DHL all have head offices here, while around ten million bags of crisps are manufactured every day at the Walkers Crisps factory in Beaumont Leys.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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