Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Loughborough
Loughborough is a town in the north of Leicestershire, close to the Nottinghamshire border. It has been a market town since the Middle Ages, serving the cities and villages in the vicinity, but it is perhaps best known in modern times for its university. Loughborough is in the middle of a triangle formed by Leicester, Nottingham and Derby (all of which have their counties named after them), which are all roughly 10 miles (16 km) distant. Loughborough is served by the M1 motorway, and the A6 runs through the town on its way to Leicester. The town has good railway links to the aforementioned cites.
Loughborough University is generally regarded as being one of the best universities in the nation, but if its sports and engineering subjects are isolated, it could easily be in the top three or four. Much groundbreaking research has gone on in these fields, and the university attracts sporting coaches and strategists, aerospace engineers and students of certain crossover disciplines such as motor racing. Although best known for these technical disciplines, the university does offer the full range of subjects.
Loughborough is not particularly industrialised, but it does have several technical and research parks that are linked to the university. The town remains a thriving market town and the student population ensures its entertainment and nightlife needs to be kept well stocked. Taken together, this could be promising for anyone seeking Ecommerce Analyst work in Loughborough itself, but with three quite industrialised cities on the doorstep, the outlook appears even brighter.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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