Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Dartford
At the eastern side of the London conurbation, just to the south of the Thames, a few hundred metres of agricultural land separate the city from its neighbour Dartford. As the crow flies, Dartford is about 14 miles (23 km) from the centre of London. The M25 cuts right through the middle of the town and becomes the Dartford tunnel if you’re heading north (anticlockwise) or the Queen Elizabeth Bridge if you’re heading south (clockwise). Interestingly, the tunnel and bridge are not technically part of the motorway – they form the A282 so that vehicles not permitted to use the motorway can use them – so the M25 is not a complete loop.
Dartford has a long industrial history, with brewing, paper-making, cement making, lime-burning, chalk mining, chemical manufacturing and heavy engineering all going on, with a ready market just up the river in London. However, as the twentieth century wore on, most of these industries died out and Dartford’s service sector got stronger, alongside plentiful light industry. Nowadays there are several trading and industrial estates around the town, and the old Blue Circle Cement factory was demolished and the land used for the huge Bluewater shopping centre. Next to the river is Littlebrook oil-fired power station.
With plenty of industry sill in existence in the town, fantastic connections and one of the UK’s largest shopping centres on its doorstep, Dartford is a prime location for Ecommerce Analyst jobs. It is also a large town, whose population tops 85,000, or 100,000 if the whole borough is taken into account. Opportunities in the logistics sector could hardly be more promising than those presented by Dartford’s profile.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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