Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Shetland
Shetland is the name given to the council area that coincides with what is commonly known as the Shetland Islands. The islands are located in the Atlantic Ocean, 130 miles (215 km) north east of John O’Groats. The main bulk of the islands themselves are some 70 miles (110 km) from north to south, but roughly only 25 miles (40 km) east to west. The islands have only been part of Scotland since the 1500s, and have strong links with Scandinavia. Norway is just 200 miles (320 km) to the east, a short hop on a longboat.
The main administrative headquarters is Lerwick, whose 7000 population accounts for about a third of the Islands’ total. The islands have a basic road system and a ferry system links its 16 inhabited islands as well as Orkney and Aberdeen. Despite being small, the island’s inhabitants still have modern needs, and this will necessarily require a good deal of contact with the mainland. This could open up opportunities for such Digital Community Builder positions and the proximity to the North Sea oil fields is also economically positive.
Popular locations
Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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