Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Scunthorpe
Scunthorpe is a town at the north of Lincolnshire roughly as far north as Grimsby on the east coast but 23 miles (37 km) inland. Its closest major neighbour is Hull, 16 miles (26 km) to the north east, and Leeds and Sheffield are both roughly 35 miles (57 km) to the west. The town originally comprised five villages, Ashby, Crosby, Brumby, Frodingham and Scunthorpe, but time merged them together and they officially collectively became Scunthorpe as we now know it, with a population of around 75,000.
The town has a rich industrial heritage, and played its part in the Industrial Revolution as a major centre for ironworks in the mid to late 1800s. These would eventually become steel works as the technology was honed. The usual story for most of these industrial boom towns is that that fell into decline in the twentieth century, but happily for Scunthorpe this is not the case. The largest single employer remains the steelworks, now owned by the Indian steel giant Tata. Thanks to the ongoing success of the steelworks, many engineering firms, large and small, are doing well in the area. Major local employers include BOC, Bell Waste Control, Nisa Today’s, 2 Sisters, Key Country Foods, The Sauce Company and Ericsson.
With such a vibrant industrial history and the whole spectrum of industry from heavy to light, Digital Community Builder jobs can appear in Scunthorpe from time to time. The town is also at the centre of a circle of major towns, cities, resorts and ports, which can potentially lead new logistics, warehousing and supply chain companies to set up there.
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Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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