Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Gateshead
Located just over the River Tyne from Newcastle, Gateshead has always been somewhat overshadowed and culturally engulfed by its neighbour in the public conscious, but it’s a happening town in its own right, with a huge amount going for it in terms of art, sport and industry. Gateshead was busy during the Industrial Revolution, with coal mining and ironworks playing important roles; the town produced ships’ anchors and chains for which demand was insatiable.
As the availability of electric energy took hold, Gateshead would become known as a cable manufacturing town, and the first trans-Channel telegraph wire was made there, as was half of the first transatlantic one. Sir Joseph Swan, one of those credited with the invention of the lightbulb, lived and performed his experiments in Gateshead, and it is thought that his house was the world’s first to be electrified for lighting. Modern Gateshead is still thriving. It is home to Europe’s largest shopping centre, the Metro Centre, as well as several trading and industrial estates. Gateshead, and its neighbour Newcastle, are ideal places to look for a Digital Community Builder position. The region is doing well economically, and there’s still a good deal of industry to complement the huge opportunity offered by its retail sector.
Culturally, Gateshead is head and wings above many larger towns and cities. Right at its south point is Antony Gormley’s towering Angel of the North statue, and at its northernmost point are the Sage Gateshead and the Baltic Centre for Contemporary Art, which occupies what was a flour mill. Tow of the north’s most iconic bridges, the “Blinking Eye” and the steel arch Tyne Bridge, both join Newcastle with Gateshead (along with five others). Gateshead stadium plays host to top athletics meetings, and for a month in 2006 was the location of the world 100 m sprint record (9.77 seconds) set by Asafa Powell.
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Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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