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Business development executive - Newcastle-under-Lyme

Business development executive

Most businesses have a group of account executives whose job it is to look after clients, although they might also be involved with the sales process too, as they have excellent knowledge of the way the company operates. That secondary role can be a full time position, however – the business development executive. This role is more strategic, as it’s taking the company’s overall business aims in the medium and long-term, and working to realise them, with a particular interest in winning new clients.

Typically, the business development executive will brief the accounts team on the clients they win, and then have little more to do with looking after them, unless they have a hybrid role (which is quite common in smaller companies). Most of the time, they will be looking out for new opportunities, contacting leads and following them up, which makes them have more in common with sales staff, except on a more strategic footing.

The skills required

Business development executive jobs go to people who can demonstrate a talent for identifying leads that will benefit the company long into the future, or which take the company in new directions. They will often be employed when a company has changed its core business model or has embarked on a new range of products and services.

With a strong emphasis on identifying leads and persuasion, business development executives are often drawn from the ranks of sales, and often no experience as a BDE is required as long as they have a proven long-term, strategic mindset.

Business development executive Jobs in Newcastle-under-Lyme

The Staffordshire town of Newcastle-under-Lyme (not to be confused with Newcastle-upon-Tyne) adjoins the city of Stoke-on-Trent along all of its eastern edge; without looking at a boundary map it would be difficult to discern where one ends and the other begins. The town did have a similar industrial history to Stoke, namely pottery and porcelain manufacture, until the mid-1700s when it all but stopped, giving way to brick making, clothing, cotton milling, coal mining and engineering. Engineering and clothing manufacturing still dominate the town’s industries; many military and police uniforms are made here.

In the early 1900s, the Stoke area was an amalgamation of a number of moderately sized towns, chief among them Stoke, Hanley, Newcastle-under-Lyme, Burslem, Fenton, Tunstall, Longton, Smallthorne, Kidsgrove, and Audley. A motion was put to parliament to amalgamate them all into one city in what was known as the Federation of Stoke-on-Trent. Newcastle-under-Lyme was the only one to reject the plan, partly because the others were heavily involved in the pottery industry and Newcastle no longer was. Newcastle’s opposition was recognised and so it came to be that the town now exists almost engulfed by Stoke-on-Trent.

With a population of about 75,000 and a huge regeneration effort recently being completed, Newcastle-under-Lyme has undergone something of a rebirth of late, after a few decades of gradual decline. We do see more Business development executive jobs appearing in the town, which is often indicative of renewed economic activity.

Looking to advance your career?

Business development executives use Cast UK

At Cast UK, we have a steady stream of business development executive jobs coming up, so if you’re a BDE or want to take the leap from sales to this more strategic role, we’d urge you to follow the link below and register with us.


If your company needs to find some talent to put its business development plans into action, you’ve found your perfect recruitment partner. At Cast UK we know exactly what companies are looking for in operational-level positions such as this, and we can create a shortlist of interview-ready candidates in double-quick time. Call us on 0333 121 3345 to speak to a consultant.


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