Sales Director
Any business, whether they’re mass producing widgets or selling their consultancy services, needs a steady flow of new customers to achieve growth or replace those that are lost.
In a competitive sector, that can’t be done with placing ads in industry newspapers and building a website – it needs an overarching sales strategy that takes the board’s growth and sustainability goals and achieves them through winning new clients and keeping existing clients happy.
This strategy is the responsibility of the director of sales, an executive level position that ensures the commercial health of the company is assured, at least from the revenue perspective.
The sales director accomplishes this strategic goal by managing a team of sales consultants, which might have its own hierarchy or could be just a few people, depending on the size of the business.
Sales Director skills required
Sales director jobs always require a good understanding of the basics of sales: marketing, networking, negotiation and contracts. A vital component of the skill set will be an ability to fully understand the products and services they are selling, as they may well be asked very technical questions whether it’s a sales meeting or a trade fair, and full knowledge is impressive and expedient.
They’ll also need to know the capabilities of the production team, supply chain and logistics when they are promising to supply goods or services to customers. That means they should be able to communicate effectively internally and externally, and to maintain good working relationships across the board.
Sales Director Jobs in Sunderland
A local district in the county of Tyne and Wear, Sunderland is situated at the mouth of the River Wear and for hundreds of years, the region served as a port, mainly trading products like coal and salt.
Throughout the Industrial Revolution, Sunderland's economy was based on industries like brewing, glassmaking, pottery and rope making.
From the 14th century onwards, Sunderland was also an important place for shipbuilding. In 1814, there were 24 shipyards in the region and by 1840 this number had risen to 65. By the middle of the 20th century, a significant portion of the country's merchant and naval ships were produced here.
The last of the shipyards, however, closed in 1988 and much of the other heavy industry has also disappeared from the region. Today, the economy of Sunderland is now mainly based in the service sector, although a number of factories and production facilities still exist.
Those seeking Sales Director roles in Sunderland will have a range of options to consider and a number of companies operate regional offices, warehouses and other facilities in the region - including Littlewoods and LG Electronics.
Berghaus, an outdoor clothing manufacturer has its head office in Sunderland and so does Arriva, the public transport company. The 2 Sisters Food Group, which supplies poultry, fish, chilled and frozen items and bakery goods to supermarkets, also has a site here.
Meanwhile the Nissan car plant in Sunderland is the largest factory of its kind in the UK and produces vehicles like the Micra, Note and Qashqai.
Popular locations
Sales director jobs at Cast UK
Cast UK specialises in executive-level recruitment in a wide range of industries. We are a hub for both those seeking to take a step up the career ladder and those looking for top quality talent.
If you need to find that director of sales to realise your goals and strategies, get in touch with Cast UK on 0333 121 3345 today or contact us here.
If you’re a sales director or are ready to use your experience to become one, please register with us here to get ahead of your next career move.
Contact us