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Head of Sales - Cannock

Head of Sales

While every well organised company has a set strategy for growth and development through increased sales, there needs to be a sales team tasked with identifying openings, initiating plans and monitoring success. The head of sales is at the forefront of that team, and is a vital cog in the success of its operation.

In some organisations, the head of sales will occupy a place on the board alongside directors, while they may alternatively report to a sales director. Either way, they will head up the team and oversee the strategic planning and implementation of sales strategies in line with the board’s demands, and they will be expected to run the department with a degree of autonomy.

Part of the head of sales job description might also include liaising with the rest of the company, especially production and supply chain, to ensure that any sales agreements they make with customers can be delivered. They will also be responsible for negotiating deals with important clients, although that task might also be delegated to subordinates within an agreed framework for smaller clients.

Head of Sales skills required

A good head of sales will be completely on top of the processes, capabilities, products and services of the company. That’s partly because they might often be the only company representative in critical meetings, but also because they will be a conduit between the board, the production arm and the team delivering sales targets.

Head of sales jobs therefore always require someone who is a fast learner, is analytical with KPIs and forecasts, and is a superb communicator to clients, prospects and colleagues at all levels.

Head of Sales Jobs in Cannock

Cannock is one the constituent parts of Cannock chase in southern Staffordshire, a district with a population of around 100,000. The town is more strongly connected with the cities of Birmingham and Wolverhampton to the south and south west respectively, however, although Stafford is just 9 miles (14 km) to the north. Cannock is connected to the rest of the country via the M6 (and the M6 Toll, which passes directly to its south) and the M54 can be joined just to the south west as it heads westwards towards Shrewsbury.

Like much of the Black Country, Cannock went through a period of massive growth during the Industrial Revolution, with the area being best known for its coal mines which helped fuel the industry going on to the south. However the decline followed the same pattern, and unusually, Cannock’s de-industrialisation was accompanied by a falling population rather than an effort to diversify. The town is now an averagely built-up town with several areas of woodland, parks and golf courses dotted around. There is light industry to the south, but generally speaking Cannock is a commuter town.

Though Cannock is not large in itself, it is located close to three large concentrations of population, and this means that anyone looking for Head of Sales work might do well to cast their net a little further afield, perhaps to Birmingham, Wolverhampton or Stafford, or perhaps even Stoke or Derby. That said, all towns have logistics and supply chain needs, so there’s no reason why something local might come up.

Find head of sales jobs at Cast UK

Are you looking for your next head of sales role and want to help push a business to the next league? Or are you running a business and you need someone to hit the ground running as a new head of sales? Whichever you are, Cast UK can help with your recruitment.

If you’re a potential candidate, register with us so we can contact you when a relevant position becomes available.


If you’re looking for a sales head yourself, call one of our consultants on 0333 121 3345 – we’ve got an extensive list of excellent management and executive level sales professionals who are ready to talk.

Contact us