Sales Forecaster jobs
Productivity of goods and the logistics of getting them from their raw materials sites to the shops, forecourts and wholesalers is all influenced by one thing: demand. There is no point producing millions of a product when there is only demand for hundreds of thousands. At the same time, though, producing hundreds of thousands when there’s a demand for millions will mean that the company is not as profitable as it could be and customers will look to your competition to fulfil their demand.
Keeping track of demand will be the task of the sales forecaster. The sales forecaster will have a series of statistics at his or her disposal on which to base the likely demand figures. At the root will be the ongoing sales charts, which will show trends over long periods of time, from which expected seasonal changes can be worked out. However there are other demand drivers at play, which must also be taken into account. If the sales and marketing team are organising a campaign, the sales forecaster will need to know – similarly if, say, a retailer is doing their own promotion on a product.
This is vital because the production, procurement and logistics teams will all need to know their expected levels of work and acquisition of raw materials. By having a more accurate picture they will be able to arrange supply, staffing, warehousing and transportation needs. Forecasters will generally work in the medium and short term timescales, the latter ideally being a fine-tuning of the former. No forecast can be 100% accurate, but by delivering workable predictions to production planners, the supply chain can be optimised.
The skills required
Expertise in forecasting and sales & marketing will generally be considered positive skills in the forecaster. Also, an understanding of demand cycles within the industry in question will definitely stand the applicant in good stead.
With large and varied amounts of data coming into play, the sales forecaster will need an aptitude in cutting through the irrelevant data and seeking out the little gems that make the predictions more precise. The communications skills cannot be underestimated, either. Data will not always be on charts and graphs; it will sometimes be verbal, in the form of information from sales teams on the ongoing campaigns or leads. Any conclusions drawn from the data will then need to be clearly communicated to planners and production managers.
Sales Forecaster Jobs in Cannock
Cannock is one the constituent parts of Cannock chase in southern Staffordshire, a district with a population of around 100,000. The town is more strongly connected with the cities of Birmingham and Wolverhampton to the south and south west respectively, however, although Stafford is just 9 miles (14 km) to the north. Cannock is connected to the rest of the country via the M6 (and the M6 Toll, which passes directly to its south) and the M54 can be joined just to the south west as it heads westwards towards Shrewsbury.
Like much of the Black Country, Cannock went through a period of massive growth during the Industrial Revolution, with the area being best known for its coal mines which helped fuel the industry going on to the south. However the decline followed the same pattern, and unusually, Cannock’s de-industrialisation was accompanied by a falling population rather than an effort to diversify. The town is now an averagely built-up town with several areas of woodland, parks and golf courses dotted around. There is light industry to the south, but generally speaking Cannock is a commuter town.
Though Cannock is not large in itself, it is located close to three large concentrations of population, and this means that anyone looking for Sales Forecaster work might do well to cast their net a little further afield, perhaps to Birmingham, Wolverhampton or Stafford, or perhaps even Stoke or Derby. That said, all towns have logistics and supply chain needs, so there’s no reason why something local might come up.
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Cast UK’s supply chain opportunities
As Cast UK only deal with logistics, procurement and supply chain, many employers come to us first to create a candidate shortlist because they know we’re tightly focused on delivering the best people to them. Please see what’s available in your region and if you’ve seen something you’re interested in, do get in touch – whether it’s today or tomorrow, we might have the best position for you.
People approach Cast UK for many reasons, whether seeking more job fulfilment or simply relocating with the family, so it’s good to know that we always have the complete range of positions available nationwide.
We are a growing force in logistics, procurement and supply chain recruitment, partly because supply chain, procurement and logistics are the only sectors we deal with. Our founder members and consultants all come from these sectors, so we know what employers and candidates are looking for in their staff and careers respectively.
To find out more about how Cast UK can help you recruit a Sales Forecaster for your business or find you a job as a Sales Forecaster then contact one of our consultant team on 0333 121 3345.
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