Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Lanarkshire
Lanarkshire is one of only a few landlocked counties in Scotland, surrounded as it is by Stirlingshire, Dunbartonshire, West Lothian, Peeblesshire, Dumfriesshire, Ayrshire and Renfrewshire. It is named after the historic county town of Lanark, but the modern administrative headquarters is at Hamilton, a town with a population of 50,000 at its north western tip, close to Glasgow. Like most traditional Scottish counties, Lanarkshire’s borders have been altered and renamed, and the county is now split into North Lanarkshire and South Lanarkshire for council administration purposes.
Lanarkshire is a traditionally industrious region, with agriculture in the south and heavy industry in the north, and it is thus well connected via the UK’s road and rail network. The M74 between Carlisle and Glasgow passes through the heart of the county, as does the man railway line. Notable towns in Lanarkshire include Motherwell, East Kilbride and Airdrie. All this, and its proximity to Glasgow at its north west, make Lanarkshire a decent place to look for Digital Community Builder jobs.
Popular locations
Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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