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Head of Sales - Avon

Head of Sales

While every well organised company has a set strategy for growth and development through increased sales, there needs to be a sales team tasked with identifying openings, initiating plans and monitoring success. The head of sales is at the forefront of that team, and is a vital cog in the success of its operation.

In some organisations, the head of sales will occupy a place on the board alongside directors, while they may alternatively report to a sales director. Either way, they will head up the team and oversee the strategic planning and implementation of sales strategies in line with the board’s demands, and they will be expected to run the department with a degree of autonomy.

Part of the head of sales job description might also include liaising with the rest of the company, especially production and supply chain, to ensure that any sales agreements they make with customers can be delivered. They will also be responsible for negotiating deals with important clients, although that task might also be delegated to subordinates within an agreed framework for smaller clients.

Head of Sales skills required

A good head of sales will be completely on top of the processes, capabilities, products and services of the company. That’s partly because they might often be the only company representative in critical meetings, but also because they will be a conduit between the board, the production arm and the team delivering sales targets.

Head of sales jobs therefore always require someone who is a fast learner, is analytical with KPIs and forecasts, and is a superb communicator to clients, prospects and colleagues at all levels.

Head of Sales Jobs in Avon

Located in the west of England, Avon is a region that was once designated a ceremonial county and was named after the River Avon.

In 1996, the borders were redrawn and the region ceased to be an official county - it's now covered by a number of local authorities, including Bath and North East Somerset, North Somerset and South Gloucestershire, as well as the City of Bristol.

The region has long played an important part in the country's history and economic growth, particularly since it was home to the port of Bristol. From the 14th to 19th centuries, it processed cargo from around the world, particularly cotton and tobacco from America.

These days, opportunities for Head of Sales roles in Avon can be found in a wide range of industries. There are numerous electronics and tech companies in the region, while the financial, communications and shipping industries also play a big part in the local economy.

One major employer is Defence Equipment & Support, which specialise in procurement for the MoD. Meanwhile, the aerospace industry holds a prominent position in Avon, with companies like BAE, Airbus, Rolls-Royce and Marconi having facilities in the area.

The Avon area is home to a number of universities and NHS trusts, while the tourism and retail sectors are also thriving, particularly in the larger towns and cities.

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Find head of sales jobs at Cast UK

Are you looking for your next head of sales role and want to help push a business to the next league? Or are you running a business and you need someone to hit the ground running as a new head of sales? Whichever you are, Cast UK can help with your recruitment.

If you’re a potential candidate, register with us so we can contact you when a relevant position becomes available.


If you’re looking for a sales head yourself, call one of our consultants on 0333 121 3345 – we’ve got an extensive list of excellent management and executive level sales professionals who are ready to talk.

Contact us