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Graphic Designer - Stoke-on-Trent

Graphic Designer

Every logo, every brochure layout and every “click here” button is the work of a graphic designer. It’s probably true to say that if a graphic designer has done a good job, the viewer hardly recognises that they are looking at their work – but if the design is bad, they are the first person to blame. That’s why a qualified graphic designer is so crucial to any organisation that is aiming to communicate and turn browsers into customers.

Graphic design is often compared to art, but in reality it’s an exercise in problem solving. There’s a goal and an available space, and it’s the graphic designer’s job to utilise imagery, colour and words that make the user perform an action. In this respect it’s psychological, and the knowledge of how people react to all sorts of visual cues is what makes the graphic designer an expert in their trade.

So next time you effortlessly browse through a website or admire a poster, just remember that it’s all because a graphic designer has skillfully put it together to make your journey easier

The skills required

Graphic design recruitment focuses on two elements: the education and the portfolio. Many businesses want to work with fully trained graphic designers who have a degree in the subject, or something similar such as illustration or art and design. That assures them that you understand the human element of the discipline as well as the technical requirements

You’ll need a strong portfolio of your work. That should include as much recent work as possible, and it should preferably also include details of the brief you were given and the turnaround times you delivered, as an end product often doesn’t tell the whole story.

Graphic Designer Jobs in Stoke-on-Trent

Often simply referred to as Stoke, Stoke-on-Trent is a city in Staffordshire. It is also affectionately known as The Potteries, a name that date backs to the 1800s when the region became a leader in the production of ceramics, particularly decorative tiles, figurines and dishes.

The area around Stoke had long been recognised as an excellent source of clay, salt, lead and coal and many of the companies that started manufacturing ceramic goods on an industrial scale during the 17th century are still around today - such as Royal Doulton, Spode, Wedgwood and Dudson, which was founded in 1800 and is the oldest tableware manufacturer in the UK.

In addition, the 1842 Pottery Riots that which were sparked by unannounced pay reductions have been said to be some of the first examples of trade unionism in the country.

Of course, other industries have also helped shape the region. Coal mining was a large part of the local economy until the last pit closed in the mid 1990s. Meanwhile, the steel industry was a booming business throughout the 19th and 20th centuries.

These days, Stoke-on-Trent is a thriving community and a great location for anyone seeking Graphic Designer vacancies.

As well as the ceramics companies that call the city home, a number of other businesses have offices in the region, including bet365, Phones4U and the Michelin tyre company. Other companies, like Sainsbury's and the Co-operative Pharmacy, maintain large warehousing facilities in Stoke, while Premier Foods manufactures some well-known sweet treats.

Looking to advance your career?

Graphic design recruitment at Cast UK

Graphic designers are an integral part of every successful marketing team, so if you are missing that vital element in your department, you should speak to Cast UK today. Call 0333 121 3345 to speak to one of our consultants – we can put you in touch with the best qualified designers in your sector.

If you’ve got your portfolio together and have the relevant education and/or experience, there are marketing agencies and businesses looking for your graphic design talents right now. Register with us below to leave your details.

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