Ecommerce Data Analyst
The vast amount of data that is available to the modern ecommerce operation is a blessing and a curse. On the one hand, it allows incredibly detailed analysis of customer behaviour, supply and logistics bottlenecks, retail trends and the overall efficiency of the business. But on the other hand, it can be difficult to find the relevant data to focus on in the flood of information flowing in. A data analyst in ecommerce is the person charged with crystallising the useful statistics and turning them into actionable information and advice.
The ecommerce data analyst will be someone who has experience in handling large and complex data sets and making sense of them. Where the online retailer has in-house logistics and transport to get products from suppliers and warehouses to customers, the analyst often works with the sales and marketing teams to assure delivery for promotions or launches. However, with the growth of third-party logistics, analysts also increasingly offer data analysis to external retailers as a service, which retailers can use to plan their own strategies. That will require a wider view of retail, and an ability to immerse oneself in different sectors.
The skills required
An unshakeable aptitude for dealing with large sets of numbers is the prime quality in the ecommerce data analyst. You’ll be in a position to save companies potentially millions a year through your findings and advice.
That means that you will also need to be a great communicator, able to distill raw data into forms that are relatable to the board members for whom data analysis might not be a strong suit.
Ecommerce Data Analyst Jobs in Swansea
Once known informally as Copperopolis because of its fame as a region for smelting Cornish copper, Swansea has transformed itself from a typical Industrial Revolution city to a modern, fashionable and affluent part of Wales. Much of its employment is now in the service industries, most notably financial services, with retail also contributing. However its two most famous exports are probably the poet Dylan Thomas and Hollywood star Catherine Zeta-Jones!
Also like many industrial towns and cities across the UK, it bore the brunt of German air raids in the Second World War, and has been heavily developed in the post-war period. A key development came in 1981, when Swansea Enterprise Park became the UK’s first enterprise zone. With excellent transport connections in the shape of the A4067, A4217 and A48 and the South Wales Mainline, the zone continues to attract businesses, which means the logistics element is regularly on the lookout for Ecommerce Data Analyst positions to be filled.
Some of the larger employers on the Swansea Enterprise Park are beauty product manufactuer Alberto-Culver, industrial carbon and ceramics company Morgan Crucible, packaging firm Viskase, The Land Registry and Welsh Water.
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It’s time to find your next ecommerce data analyst job
Ecommerce data analysis can save businesses millions a year, but only when they find the very best talent. Ecommerce companies turn to Cast UK to fill these kinds of roles – they just know we’ll find the perfect candidate because we’re experts ourselves.
Whether you feel underappreciated in your current data analyst role or you’re ready to make a career shift into this crucial role, we want to hear from you – and so do our clients. Please register below to get started.
If you’re looking to fill an ecommerce data analyst position in your company, give us a call on 0333 121 3345 so we can start the matchmaking process.
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