Ecommerce Data Analyst
The vast amount of data that is available to the modern ecommerce operation is a blessing and a curse. On the one hand, it allows incredibly detailed analysis of customer behaviour, supply and logistics bottlenecks, retail trends and the overall efficiency of the business. But on the other hand, it can be difficult to find the relevant data to focus on in the flood of information flowing in. A data analyst in ecommerce is the person charged with crystallising the useful statistics and turning them into actionable information and advice.
The ecommerce data analyst will be someone who has experience in handling large and complex data sets and making sense of them. Where the online retailer has in-house logistics and transport to get products from suppliers and warehouses to customers, the analyst often works with the sales and marketing teams to assure delivery for promotions or launches. However, with the growth of third-party logistics, analysts also increasingly offer data analysis to external retailers as a service, which retailers can use to plan their own strategies. That will require a wider view of retail, and an ability to immerse oneself in different sectors.
The skills required
An unshakeable aptitude for dealing with large sets of numbers is the prime quality in the ecommerce data analyst. You’ll be in a position to save companies potentially millions a year through your findings and advice.
That means that you will also need to be a great communicator, able to distill raw data into forms that are relatable to the board members for whom data analysis might not be a strong suit.
Ecommerce Data Analyst Jobs in Northampton
Situated in the East Midlands on the banks of the River Nene, Northampton is a market town with a history dating back to the 6th century. By the end of the 11th century, the community had grown significantly and the Domesday Book records it as having a population of around 1,500 inhabitants.
During the 19th century, the city experienced further expansion thanks to the construction of the Grand Union Canal, which connected London and Birmingham with each other, as well as cities like Leicester, Slough and Northampton. Railways also arrived at the city around this time, further simplifying trade with the rest of the country.
Northampton was best known for producing shoes and other leather goods during the 1800s and a few companies that were established during this period still provide specialist, high-end items today - including Edward Green Shoes, Trickers, Church's and Crockett & Jones.
Over the years, most of the other footwear factories have been converted to offices or residential buildings and, although the shoe industry has declined, a number of other sectors have taken its place, including distribution, finance and manufacturing. So those seeking Ecommerce Data Analyst roles in the area will have an array of employers to consider.
Just some of the well-known companies that have offices, factories or headquarters in Northampton include Coca Cola, Schweppes, Carlsberg, Texas Instruments, Avon Products, Blacks Leisure Group and Panasonic.
Meanwhile, Nationwide Building Society, Barclay Card, the University of Northampton and St Andrew's Healthcare are all major employers.
Popular locations
It’s time to find your next ecommerce data analyst job
Ecommerce data analysis can save businesses millions a year, but only when they find the very best talent. Ecommerce companies turn to Cast UK to fill these kinds of roles – they just know we’ll find the perfect candidate because we’re experts ourselves.
Whether you feel underappreciated in your current data analyst role or you’re ready to make a career shift into this crucial role, we want to hear from you – and so do our clients. Please register below to get started.
If you’re looking to fill an ecommerce data analyst position in your company, give us a call on 0333 121 3345 so we can start the matchmaking process.
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