Ecommerce Data Analyst
The vast amount of data that is available to the modern ecommerce operation is a blessing and a curse. On the one hand, it allows incredibly detailed analysis of customer behaviour, supply and logistics bottlenecks, retail trends and the overall efficiency of the business. But on the other hand, it can be difficult to find the relevant data to focus on in the flood of information flowing in. A data analyst in ecommerce is the person charged with crystallising the useful statistics and turning them into actionable information and advice.
The ecommerce data analyst will be someone who has experience in handling large and complex data sets and making sense of them. Where the online retailer has in-house logistics and transport to get products from suppliers and warehouses to customers, the analyst often works with the sales and marketing teams to assure delivery for promotions or launches. However, with the growth of third-party logistics, analysts also increasingly offer data analysis to external retailers as a service, which retailers can use to plan their own strategies. That will require a wider view of retail, and an ability to immerse oneself in different sectors.
The skills required
An unshakeable aptitude for dealing with large sets of numbers is the prime quality in the ecommerce data analyst. You’ll be in a position to save companies potentially millions a year through your findings and advice.
That means that you will also need to be a great communicator, able to distill raw data into forms that are relatable to the board members for whom data analysis might not be a strong suit.
Ecommerce Data Analyst Jobs in Burnley
Whereas most northern towns with milling and industrial heritage are closely linked to a major city such as Manchester, Leeds, Newcastle or Glasgow, Burnley is something of an oddity thanks to its relative isolation. It’s a good 22 miles (34 km) to the centre of Manchester to its direct south, about the same distance west or Bradford and the next major settlement to its north is Carlisle, 80 miles (130 km) away. Its nearest neighbour is Blackburn, 10 miles to the west and roughly Burnley’s twin in terms of population (and its footballing rival).
Burnley started out as a market town, trading chiefly in wool and other farm products, until the Industrial Revolution, and particularly the canals, reached the town. When coal was discovered close by, the picture was complete. Before long the town was thriving, with wool mills and eventually cotton mills powered by steam engines making the town thunder with productivity. Inevitably, the mills were to gradually close down and Burnley went through a period of isolation and stagnation, particularly after the Second World War.
The town is, however, looking forward, and has attracted investment and jobs over recent years. Industrial estates have sprung up around the town, and perhaps because of the distance to large cities, Burnley has become almost self-sufficient when it comes to retail, with a bustling town centre and a host of chains setting up shop there. This all adds up to a positive story for those looking for Ecommerce Data Analyst positions in the Burnley area.
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It’s time to find your next ecommerce data analyst job
Ecommerce data analysis can save businesses millions a year, but only when they find the very best talent. Ecommerce companies turn to Cast UK to fill these kinds of roles – they just know we’ll find the perfect candidate because we’re experts ourselves.
Whether you feel underappreciated in your current data analyst role or you’re ready to make a career shift into this crucial role, we want to hear from you – and so do our clients. Please register below to get started.
If you’re looking to fill an ecommerce data analyst position in your company, give us a call on 0333 121 3345 so we can start the matchmaking process.
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