Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Worcester
History runs like a river through the city of Worcester, which is situated on the River Severn 23 miles (38 km) south east of Birmingham. It was a thriving town in Roman times and although it fell out of favour when the empire started to recede, its population had exploded by the middles ages, reaching around 10,000, a huge number in those days. Many of its medieval buildings survive to this day, but there would have been many more had they not been demolished in the rebuilding fervour of the 1950s and 1960s. It was also at Worcester that Oliver Cromwell’s army defeated Charles II’s, leading to England and Wales becoming a republic for a decade.
In more modern times Worcester was famous for is porcelain and glove making, both of which industries have all but disappeared now. Kays, of catalogue fame, was also founded in the city, but the company was bought out by rival Grattan’s owners. Today, the best known product from Worcester is Worcestershire sauce, a fish-based condiment made by Lee and Perrins (two chemists) in Worcester in the early 1800s.
Worcester does have a history of manufacturing, and some of this remains, but today it is a centre for retail and tourism, with many visitors flocking to the city to see its cathedral and its other medieval buildings. It is by far the largest town for 20 miles in any direction, so brings in plenty of visitors from the villages and towns in the surrounding area to do their shopping. The city lies just to the west of the M5, which links Birmingham, and the South East, and has good rail links. Worcester is therefore a good place to look for Digital Community Builder positions, and Cast UK do have such jobs available in the city and its surrounding area.
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Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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