Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in Bangor
The County Down town of Bangor is a north-facing seaside town lying 10 miles (16 km) east of the centre of Northern Ireland’s capital Belfast. Newtownards is a few miles to the south, but Bangor is surrounded on all sides by lush agricultural land, making it a desirable place to live, favoured by affluent people and commuters to the city. It’s also a resort for holidaymakers and day-trippers, with parks and golf clubs aplenty. The front, which opens up onto the eastern part of Belfast Lough, has three distinct characters. To the west it is made up of low cliffs and rock formations; in amongst the rocks is a popular marina; and to the east there’s a cove with a sandy beach.
Bangor is connected to Belfast by the last remaining part of the Victorian Belfast and County Down Railway, and has two stations, with regular services. There is also the main A2 road which connects the two in a 20-minute drive. Towards the end of the journey you would pass Belfast City Airport, a commuter favourite, handy for Bangor’s business community.
At the south of Bangor is a business park with various light industry as well as leisure facilities such as ex-Formula One driver Eddie Irvine’s enterprise, an activity centre with karting, paintball, laser combat and football. With a population of around 60,000 with relatively affluent needs, logistics and supply chain positions such as Digital Community Builder jobs do appear from time to time in Bangor, but widening your search to include Belfast would certainly pay dividends.
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Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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