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Business development executive - Bath

Business development executive

Most businesses have a group of account executives whose job it is to look after clients, although they might also be involved with the sales process too, as they have excellent knowledge of the way the company operates. That secondary role can be a full time position, however – the business development executive. This role is more strategic, as it’s taking the company’s overall business aims in the medium and long-term, and working to realise them, with a particular interest in winning new clients.

Typically, the business development executive will brief the accounts team on the clients they win, and then have little more to do with looking after them, unless they have a hybrid role (which is quite common in smaller companies). Most of the time, they will be looking out for new opportunities, contacting leads and following them up, which makes them have more in common with sales staff, except on a more strategic footing.

The skills required

Business development executive jobs go to people who can demonstrate a talent for identifying leads that will benefit the company long into the future, or which take the company in new directions. They will often be employed when a company has changed its core business model or has embarked on a new range of products and services.

With a strong emphasis on identifying leads and persuasion, business development executives are often drawn from the ranks of sales, and often no experience as a BDE is required as long as they have a proven long-term, strategic mindset.

Business development executive Jobs in Bath

The Somerset city of Bath is a place with at least two remarkable historical periods that resonate today: the Roman and the Georgian. It was a popular Roman spa town, called Aquae Sulis, and its Roman baths not only survive to this day, they are still used, both by locals and by the many tourists who visit the city, usually as part of spa treatment. The second great era was the Georgian period, when the city regained its reputation as a spa city, and much of its iconic architecture was built, including the impressive Royal Crescent. A notable inhabitant of Bath was Jane Austen; there’s a museum dedicated to her in the city, although she notably never liked the place!

Throughout the nineteenth and twentieth centuries, Bath did have quite an important manufacturing sector, its closeness to the major port of Bristol being an important factor. As the twentieth century drew on, however, the city became rather gentrified and started to focus more on tourism, and the manufacturing sector suffered. Today many of those who work in the city have to commute from outside because of property prices.

Some industries are successful in the city, however. Publishing in particular is doing well, with Future plc, owner of over 150 magazines, being based there, as well as some book publishers such as Parragon and the mail-order company House of Bath (now owned by JD Williams). Tourism remains its greatest single employer, with restaurants, guest houses, hotels, museums and the like enjoying almost year-round visits. Although the city proper has a population of around 90,000, the area as a whole is home to close to 170,000, making it a thriving place. It is not unusual for Business development executive positions to appear in Bath, partly due to this large population and tourist requirements.

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Business development executives use Cast UK

At Cast UK, we have a steady stream of business development executive jobs coming up, so if you’re a BDE or want to take the leap from sales to this more strategic role, we’d urge you to follow the link below and register with us.


If your company needs to find some talent to put its business development plans into action, you’ve found your perfect recruitment partner. At Cast UK we know exactly what companies are looking for in operational-level positions such as this, and we can create a shortlist of interview-ready candidates in double-quick time. Call us on 0333 121 3345 to speak to a consultant.


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