Sales Forecaster jobs
Productivity of goods and the logistics of getting them from their raw materials sites to the shops, forecourts and wholesalers is all influenced by one thing: demand. There is no point producing millions of a product when there is only demand for hundreds of thousands. At the same time, though, producing hundreds of thousands when there’s a demand for millions will mean that the company is not as profitable as it could be and customers will look to your competition to fulfil their demand.
Keeping track of demand will be the task of the sales forecaster. The sales forecaster will have a series of statistics at his or her disposal on which to base the likely demand figures. At the root will be the ongoing sales charts, which will show trends over long periods of time, from which expected seasonal changes can be worked out. However there are other demand drivers at play, which must also be taken into account. If the sales and marketing team are organising a campaign, the sales forecaster will need to know – similarly if, say, a retailer is doing their own promotion on a product.
This is vital because the production, procurement and logistics teams will all need to know their expected levels of work and acquisition of raw materials. By having a more accurate picture they will be able to arrange supply, staffing, warehousing and transportation needs. Forecasters will generally work in the medium and short term timescales, the latter ideally being a fine-tuning of the former. No forecast can be 100% accurate, but by delivering workable predictions to production planners, the supply chain can be optimised.
The skills required
Expertise in forecasting and sales & marketing will generally be considered positive skills in the forecaster. Also, an understanding of demand cycles within the industry in question will definitely stand the applicant in good stead.
With large and varied amounts of data coming into play, the sales forecaster will need an aptitude in cutting through the irrelevant data and seeking out the little gems that make the predictions more precise. The communications skills cannot be underestimated, either. Data will not always be on charts and graphs; it will sometimes be verbal, in the form of information from sales teams on the ongoing campaigns or leads. Any conclusions drawn from the data will then need to be clearly communicated to planners and production managers.
Sales Forecaster Jobs in Aylesbury
The county town of Buckinghamshire is Buckingham, right? Wrong. It's actually Aylesbury, a town about as close to the centre of the county as it's possible to be. It is roughly in the centre of a circle formed by London 33 miles (53 km) to the south east, Stevenage, Bedford, Northampton, Banbury, Oxford and Slough, going anticlockwise.
The town was traditionally a market town, where the surrounding farms and traders from more distant towns would congregate to sell their wares. Aylesbury still has a market four times a week, but this is by no means its main business. The town did have a strong milling industry until the mid-1800s, and it was the home to some food-related industry until quite recently, but nowadays its main employers are retailers and small businesses, as well as entertainment and the concentration of local government that accompanies any county town. Although Aylesbury was never a formal New Town, it did get redeveloped after the war, with displaced Londoners moving in and the old town being largely demolished to make way for new business properties.
Aylesbury is right in amongst the commuter belt for London, and houses a reasonably economically active population of around 70,000. The north west of the town is dominated by a large industrial estate with light and medium industry, retail and car showrooms. The town's diverse and largely affluent population, modern infrastructure and a decent amount of industry mean that Sales Forecaster jobs are often being created in Aylesbury, so please get in touch if you are in the area and seeking such work.
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Cast UK’s supply chain opportunities
As Cast UK only deal with logistics, procurement and supply chain, many employers come to us first to create a candidate shortlist because they know we’re tightly focused on delivering the best people to them. Please see what’s available in your region and if you’ve seen something you’re interested in, do get in touch – whether it’s today or tomorrow, we might have the best position for you.
People approach Cast UK for many reasons, whether seeking more job fulfilment or simply relocating with the family, so it’s good to know that we always have the complete range of positions available nationwide.
We are a growing force in logistics, procurement and supply chain recruitment, partly because supply chain, procurement and logistics are the only sectors we deal with. Our founder members and consultants all come from these sectors, so we know what employers and candidates are looking for in their staff and careers respectively.
To find out more about how Cast UK can help you recruit a Sales Forecaster for your business or find you a job as a Sales Forecaster then contact one of our consultant team on 0333 121 3345.
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