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Head of Sales - Widnes

Head of Sales

While every well organised company has a set strategy for growth and development through increased sales, there needs to be a sales team tasked with identifying openings, initiating plans and monitoring success. The head of sales is at the forefront of that team, and is a vital cog in the success of its operation.

In some organisations, the head of sales will occupy a place on the board alongside directors, while they may alternatively report to a sales director. Either way, they will head up the team and oversee the strategic planning and implementation of sales strategies in line with the board’s demands, and they will be expected to run the department with a degree of autonomy.

Part of the head of sales job description might also include liaising with the rest of the company, especially production and supply chain, to ensure that any sales agreements they make with customers can be delivered. They will also be responsible for negotiating deals with important clients, although that task might also be delegated to subordinates within an agreed framework for smaller clients.

Head of Sales skills required

A good head of sales will be completely on top of the processes, capabilities, products and services of the company. That’s partly because they might often be the only company representative in critical meetings, but also because they will be a conduit between the board, the production arm and the team delivering sales targets.

Head of sales jobs therefore always require someone who is a fast learner, is analytical with KPIs and forecasts, and is a superb communicator to clients, prospects and colleagues at all levels.

Head of Sales Jobs in Widnes

At the north-eastern edge of Cheshire lies Widnes, a town of around 60,000 population built on heavy industry, particularly chemicals, where ICI had a huge presence for decades before fragmenting in the 1990s. The chemical industry chose Widnes partly for the plentiful supply of water, just like Runcorn, to which it is joined by a railway and road bridge over the Mersey.

The centre of Liverpool is 11 miles (17 km) to the west, with Liverpool John Lennon Airport just 4 miles (7km) form the centre of Widnes. Although not actually in Widnes, the Jaguar Land rover car production plant is just outside the town in Halewood, and it has been a large employer of people from Widnes. For decades the plant was owned by Ford, and the locals still cal the main boulevard that passes it “The Ford Road”. Under the new management, the factory is doing extremely well, helped by a local enthusiastic workforce.

Widnes has two musical claims to fame, one certain, one apocryphal. First was the Stone Roses’ Spike Island gig, the pinnacle of the Madchester scene in 1990. The second claim is that Paul Simon wrote “Homeward Bound” at Widnes Station, although Simon isn’t 100% sure himself!

Widnes has retained many of its industrial plants, although they are no longer owned by the giant ICI, and have been taken over by a multitude of companies. The well-connected town is handy for Liverpool, Warrington, St Helens and Runcorn, and has the M62 at its northern point. All this makes it a good place to locate any logistics operations, and indeed, Head of Sales jobs or similar positions have been through our system in Widnes.

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Looking to advance your career?

Find head of sales jobs at Cast UK

Are you looking for your next head of sales role and want to help push a business to the next league? Or are you running a business and you need someone to hit the ground running as a new head of sales? Whichever you are, Cast UK can help with your recruitment.

If you’re a potential candidate, register with us so we can contact you when a relevant position becomes available.


If you’re looking for a sales head yourself, call one of our consultants on 0333 121 3345 – we’ve got an extensive list of excellent management and executive level sales professionals who are ready to talk.

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