Ecommerce Business Analyst
Selling online is a complex business, with the whole range of marketing, digital optimisation, customer-facing websites and apps, warehousing, logistics and security to factor in. For this to work, the business needs to be able to have a bird’s eye view of how it is run, in what direction it is going and how to influence its future for the better. The business analyst in ecommerce will oversee this process, working with the board, data analysts and the digital teams to ensure the company’s strategic goals are on course.
The ecommerce business analyst will look in depth at the whole user experience and how it affects customer satisfaction and where it puts stress on the business. They will then draw conclusions, backed up by solid data, as to where the business can be improved. Their recommendations, alongside other sales and growth strategies, will play a key role in steering future decisions and KPIs.
The skills required
Ecommerce business analyst jobs usually demand experience in working with customer-facing retail businesses. Successful applicants must have a firm grip on how ecommerce works and how UX and fulfillment satisfaction can make or break an online retailer.
You’ll understand how ecommerce projects are planned and implemented, and will be able to work alongside technical development teams, sales and marketing specialists and the key decision makers, and report findings and solutions effectively.
Ecommerce Business Analyst Jobs in Carlisle
Carlisle is the north-easternmost city in England, its outskirts lying just 4 miles (6 km) from the Scottish border. It’s roughly equal to Newcastle-upon-Tyne in terms of latitude, although it is much smaller, having a population of only 100,000. The city is served by the M6 which passes along its east side as it makes its way from Preston and Birmingham in the south, and changes into the A74(M) as it goes north towards Glasgow. The road east is the A59 which heads to Newcastle, and westwards, the A595 reaches the coastal towns of Whitehaven and Barrow-in-Furness. Carlisle is also on the main railway line from Manchester to Glasgow and Edinbugh. It is also the end point of the Settle to Carlisle railway line, which is considered one of the most scenic rail journeys in the UK.
The city can trace its roots back at least to Roman times, where, it is thought, it would have been a settlement connected with Hadrian’s Wall; the Wall would have sliced modern-day Carlisle in two. It must have been considered a strategic hotspot as it continued to be settled after the Romans, and a castle was built there in medieval times, as was the town’s cathedral. The city changed hands many times over the following centuries, most notably in 1745 when it was briefly held by Bonnie Prince Charlie.
Carlisle did play its part in the Industrial Revolution, but its relative isolation meant it was never one of the major players. It did grow a thriving railway engineering industry, however, and textiles were quite an important employer. Carr’s of Carlisle was founded around this time, and it would later become United Biscuits. Metal Box had a factory in the city, and it lives on under the Crown Holdings umbrella. There is still plenty of diversity in Carlisle’s industrial base, and as it’s so well connected it will always be a good place to look for Ecommerce Business Analyst jobs. The logistics industry would be quite different today without one of its Carlisle’s successful companies, Eddie Stobart, which was founded in the 1950s.
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Ecommerce business analysts needed now
Ecommerce is far too complex to leave to chance, so now’s your time to shine. If you think you’ve got what it takes to turn digital businesses around and revolutionise the way they do things thanks to your analytical mindset and deep business acumen, we need to talk. Register below and we can start looking for superb positions.
If you’re an employer and need to find excellent candidates to choose from, call 0333 121 3345 so our consultants can start making those all-important connections.
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