Digital Community Builder
Today, if your business doesn’t have at least some profile in the social media sphere, it may as well not exist. It’s that social voice that informs customers, pushes the corporate narrative and helps grow the community and spread word of mouth recommendations that are priceless. Getting these communities up and running, and making them grow and perform, is the task of the digital community builder.
In smaller niches, it’s possible to get by without using Twitter, YouTube, TikTok, Instagram and Facebook, which can actually prove detrimental. In these cases, the digital community builder will be more focused on getting inside the niche or its related industries, identifying key influencers, and using that profile to guide the narrative, usually through private online forums and newsletters, but possibly also through the use of business social, news aggregators and discussion forums such as LinkedIn, reddit and Quora.
The skills required
Digital community builder jobs will always require a proven track record of professionally growing a corporate social profile to make a difference. Just being active on social media and building your own brand might help for some positions, but it will depend on the nature of your niche and whether you can show a methodical mindset and demonstrate accurate before and after figures.
However, you should understand all aspects of modern social media and private community building techniques. You’ll know how to grow an audience and how to monitor and enhance it, as well as keeping abreast of the techniques such as paid ads and other growth tools on the most appropriate platforms for a given business.
Digital Community Builder Jobs in St Helens
As towns go, St Helens is relatively new, only being formally declared a town in the middle of the 1800s as a result of the rapid growth and joining together of a number of small villages and hamlets. It’s fair to say that St Helens had a good Industrial Revolution, with good coal mining, chemical works, salt mining, lime and alkali extraction and copper smelting going on in the area. But all this was overshadowed by St Helens’s reputation as a glassmaking town, with several huge factories contributing to the success.
Glassmaking and coal mining survived as a large employers up until the 1980s and early 1990s, but it these associations have more or less left the town now, except for Pilkington, which remains in the town.
St Helens now exists as a mainly residential town, with retail and entertainment playing a large part. As well as a thriving town centre there are several retail outlets and supermarkets for big-name brands. It’s also in the commuter belt for both Liverpool and Manchester, and is well served by road and rail. The blend of industry and residential trade does create the opportunity for Digital Community Builder vacancies to appear in St Helens, and we have found several of these or related placements in recent years.
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Digital community builder jobs at Cast UK
Do you love getting social and watching your subscriber and follower numbers grow? If you’ve done it professionally or have shown a professional mindset in your private community building, you could be very useful to companies up and down the country. Leave your details by registering using the link below.
If your business isn’t growing its community – or if it’s shrinking – it’s possible that a talented digital community builder could be just what you need to stop the rot and get your name talked about. Call 0333 121 3345 and Cast UK can find you some very sociable candidates who are (unsurprisingly) eager to talk.
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